A tool with which we partnered inmid-2023 was HubSpot. One of the main reasons why we did it was because thanks to HubSpot you can make a direct interface between SAP and HubSpot, which saves quite valuable administration and time for managing clients.
In our last article we explained why we decidedto make this partnership, but now we will tell you what HubSpot is and how toprepare your team to start using it.
As we know, a CRM (CustomerRelationship Management) system is a tool to carry out the management of therelationship with your customers; and the word RELATIONSHIP is what HubSpotfocuses on by applying the inbound methodology in its entirety.
HubSpot is very clear on this: thesales team should not work alone; it must be accompanied by the marketing andservices team to complement the total customer experience that ranges fromprospecting, sales and after-sales services. HubSpot gives you all the toolsyou need for your teams to turn the “unknown” lead into a “promoter.”
Here we tell you some of thefunctionalities that HubSpot has, which are customizable, quite user-friendly,and that will help you standardize your SAP system:
CONTACTS
- Bulk import
- Static and active lists
- Life cycle stages
- Personalization of records/cards
- Filter customization
- Property customization
COMPANIES
- Personalization of records/cards
- Filter customization
- Property customization
- Conversations
- Inbox
- Chatbot
- Custom fragments
- Custom templates
BUSINESS
- Personalization of records/cards
- Filter customization
- Property customization
- Sales pipeline and its automation
- Prediction/Forecast
- Quotations
- Products/Items
SALES
- Team building
- Tasks
- Meeting leagues
- Documents
- Email or task sequences
- Workflows
- Reports
- HubSpot Mobile App
MARKETING
- Project support
- Ad accounts
- E-mailing
- Landing pages
- Reports
- Social networks
- Social media posts
- SEO- Connected domains
- Campaign settings
- Campaign creation
- Track code and filter IP addresses
- CTA
- Forms
OTHERS
- Email, calendar
- Electronic signature configuration
- Connection with many APIs to integrate your systems
- Corporate WhatsApp
At SYAAT we are Certified Partners to help you implement HubSpot in your company, so you can achieve all you want, from analyzing your current business processes to configuring the system and training users. In this link we share the packages that HubSpot offers you.
For more information, write to us at [email protected] and do not hesitate to contact us for any questions you may have. We are here to serve you.
